Alkmaar : The City with Impressive Historical and Cultural Elements Amidst a Modern Setting

The city of Alkmaar in The Netherlands is one of the most visited cultural destinations in north-western Europe for a number of cultural and historical reasons. Alkmaar lies amidst the world’s largest field of tulips, surrounded by picturesque reclaimed areas near spectacular sandy beaches and charming Dutch villages.

Alkmaar’s Famous Medieval Cheese Market

Another thing that draws many tourists to Alkmaar is the Waagplein traditional cheese market. Here, up to 2200 whole cheeses or 30 000 kilos of a variety of cheeses are lined up every Friday and traded in accordance with the centuries-old, medieval traditions.

The cheese market may be the main attraction in the city, but there are actually hundreds of national monuments located along the city’s vintage canals. In fact, more than three thousand well-preserved historical buildings still stand erect. Some of them were built during medieval times like the town hall (1520) being used by the city administrators.

Unwavering Commitment to Achieving the Country’s Circular Economy Goal

This Dutch city does not hang on to historical and traditional cultures, because it’s also a modern and technology-driven city. Alkmaar’s economy is built on sustainable innovations and modern methods of offering tourism, entrepreneurship and health care.
Numerous technological projects have been completed, tested and continuously being developed by companies, likewise committed to creating sustainable and renewable green energy forms.
The municipality of Alkmaar has, in fact, the most sustainable heating systems in all of the Netherlands, which runs on a Bio-Energy plant. The multiple impressive technological projects are at present, contributing to the reduction of greenhouse gas emissions in the Dutch city. That is why the local government is confident that the municipality will be able to attain the country’s overall objective of maintaining a circular economy by 2040.

Even Alkmaar’s wastewater treatment plant, which is located in the center of the city, was replaced by a new greenhouse water treatment facility that freed up 94% of the former 3.3 hectare treatment plant. Moreover, treated water produced by the facility is reusable in several ways and at the same time, can be released for use by the environment.

This is one reason why plumbing companies in Alkmaar must be quite knowledgeable about the modern technologies utilized in the city’s sewage and treatment facilities. Many of the buildings in the city are centuries old resulting in plumbing problems if new installations do not meet the Dutch government’s standards.

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A plumber or loodgieter Alkmaar homeowners must hire should have well rounded experience and proper training in solving plumbing problems. Otherwise, failure to address the root cause of leaking pipes or clogged drainages could result not only in sewage backups but also in costly structural damages.

Tech Companies Need to Use a Different Marketing Approach When Promoting in the Digital Space

It’s only right for technology companies to use new and creative digital marketing tools to achieve better results since the tech world is evolving continuously. Not a few technology companies in the business-to-business (B2B) sector struggle when it comes to attracting target customers via digital channels. Mainly because despite the increased competition, many stick to conventional methods of marketing and promoting their tech solutions across the digital realm.

Digital marketing practices have a huge impact on the success of a business. It can affect one’s ability to convince potential decision makers that the technology offered can address issues; or achieve goals that lead to improved performance.

An up and coming tech company should use the latest tools and tactics when looking to attract decision makers who want to make the most of their technological investments. What newbie tech companies should strive to achieve is to clearly demonstrate they understand the problems that beset their target industry and that they can provide an innovative solution that will generate substantial Returns on Investment (ROI).

Below are some of the best tools and tactics recommended by digital marketing experts for tech companies to utilize so they can reach the right audience for their tech products.

Use of Original and Entertaining Video Content

Use of video content has become more and more prevalent among tech companies as a way to introduce their tech solutions in the market. This type of marketing strategy is convenient for business people not keen on thoroughly reading through datasheets in order to know more. An engaging and enjoyable 2-3 minute short video is a more effective way of showing busy decision makers how a tech solution works.

Publish Useful Content

The strategy of using video content can also be used to publish useful content like tutorials on how to use a recommended tech solution, or videos of webinars and virtual product demos. Webinars, in particular are quite useful as the tech company can use it in building their sales funnels and developing their contact database since webinar participants have to provide their contact information.

Add Client Reviews or Testimonials

The first thing a business customer looks for before availing a product or service, are the testimonials or reviews of other companies that achieved success in integrating the recommended solution in their systems. Through genuine client reviews, target buyers engaged in a similar line of business, will entertain the notion that the offered solution will work for their business as well. Take notice of how high-performing websites place their customers’ testimonials and reviews on the homepage of their respective website.

Add Animated Infographics

Animated infographics are quick and easy ways to showcase information and facts to potential buyers about a tech company and its products. Everything clients need to know are presented in a short 1 to 2 minute clip by way of slides, a practice that saves more time for both the tech company and their potential client.

Create Captivating Animated Explainers

Explainer videos are also great ways to paint a clear picture to customers in less than two minutes. It takes away the hassles of having to scrolling through pages of datasheets and explaining every aspect at the same time. Use of catchy visuals will make clients remember the important information relevant to their issues or goals.

Give Attention to the Tech Needs of Local Businesses

Attracting the decision makers of local businesses in the state or region where the business is located is one way of improving one’s visibility in the digital space. The best way to go about this is to partner with an SEO company with proven expertise in using SEO strategies particularly in geo-location targeting. Private Sector SEO for one, does more, as this digital marketing company also performs analysis if the B2B marketing and promotional tools are performing in a continuously evolving search engine algorithms. Get more information about this SEO company via this URL: privatesectorseo.com/arizona-seo-company/

Why Households Still Turn to Netflix for Home Viewing Entertainment

Many individuals spend their evenings winding down in front of a TV or a computer to watch their favorite shows as a stress-relief after a hard day;s work. Households subscribe to video streaming platforms like Netflix, Hulu ,HBO or Disney as these platforms allow them to watch more than one show, Even better still is that they can watch all episodes of new season offerings of popular television shows.

Actually, Netflix dominates video streaming industry that its addictive impact is called the “Netflix Effect”. The company has since ventured into producing original movies much to the detriment of theater owners amd movie producers who tried to stop the company from disrupting the theater industry .
Yet as the reality of the pandemic demonstrated how Netflix’s business model of video streaming services is the best and safest solution for providing quality viewing entertainment amidst a persistent global pandemic, other movie and TV producers like Warner and HBO had no choice but to follow suit to Netflix’s business model.

How Does Video Streaming Technology Work?

Video streaming technology makes it possible for people to watch online video content on the Internet, whilst skipping the process of downloading media files. Streaming not only include movies, but also TV shows, broadcasts of live events like pageants, awarding ceremonies, sports matches and online videos by created by popular creators. Streaming is also used for real time audio broadcast or in providing selections of music entertainment an alternative to buying CDs or vinyl records.

The process of streaming involves breaking down data into packets, which the streaming platform interprets in order to play the video or audio medium into a user’s device. Through video or audio streaming people can now access high high quality content in any location where there is high-speed internet connectivity.

The best part is that streaming provided a more economical alternative to watching movies in theaters or buying digital music by downloading media files. Now that several companies have joined the video streaming industry, the competition made Netflix work even harder to make sure their customers will have few if no reason to shift to other service providers.

Yet not all people are fortunate enough to enjoy the benefits of video and audio streaming for the simple reason that every dollar counts to providing the basic needs of the household. In many cases, some can’t even afford a roof over their head they are forced to live in shelters or even in their vehicles. Have you ever stopped to think how these people wind down and find stress relief after spending their day toiling in a low paying job?

It’s a good thing that some app developers made it possible for the less fortunate members of communities to browse and access Internet content using an app that allows them to stream content directly to their device without need to pay subscription fees. Actually, a new video streaming app called rokkr allows users to access various shows and movies that they can stream from sources and servers located in different parts of the globe. However, since this kind of app is not supported by Google Play store, the app can only be downloaded through rokkr’s official affiliate publishers.

Why Truckers Need to Gear Up with Trucking Dispatch Software

The Biden administration’s thrust toward reviving local manufacturing and improving infrastructures will likely rev up competition in the trucking industry. Yet while Increase in freight shipments in the supply chain can be expected, day-to-day trucking operations will likely be affected by more traffic congestion and road rerouting. Such a scenario emphasizes the need for operators of freight carriers to use trucking dispatch software.

Truck dispatching is already challenging as it is, even more so since the outbreak of the COVID-19 pandemic. Being the industry involved in the distribution aspect of the supply chain, trucking businesses have to have the support of a trucking software that helps in the management of multiple picks and drops; from the time load orders are booked until they reach their respective designated destinations.

A trucking dispatch software puts dispatch agents in full control of load information and carrier movements in every step of the way. Still, it’s important to choose one that has the capability to optimize software-use by streamlining the flow of load information to other aspects of the trucking business to ensure accuracy, cost efficiency and profitability.

A Cursory Look at ArcFleet Dispatch Software

Of the many trucking software that have garnered positive reviews, one trucking dispatch software that got our attention is ArcFleet. It’s a complete multi-user software system that works with flexibility even for hectic schedules. This dispatch system is built around a centralized database that furnishes comprehensive information in seconds, enabling members of the dispatch staff to deploy more trucks with efficiency and greater accuracy.

Moreover, the ArcFleet dispatch software generates reports that managers can use for making on-the-spot decisions. It allows quick communication by way of driver check-call monitoring, load tracking, customer confirmations, notifications and reminders for general maintenance schedules including vehicle registrations, emissions testing, general maintenance and tire replacements.

The software package also has systems for driver management, equipment management, sales reports, billing and invoice-generation, as well as functionality to export data to the trucking company’s accounting system.

ArcFleet Modules As Additional Features of the Dispatch Software

Another great thing about the ArcFleet trucking software is that it is scalable; allowing Integration of additional modules such as:

Mobile Customer Tracking App, which gives customers the ability to track the movement and status of their shipment any time.

Accounting module to enable integration with an existing accounting software of the trucking company, e.g. Quickbooks, Sage Business Works, Sage 3000, Sage 500 and the likes. While exporting of accounting data is possible, the accounting module integration makes direct posting of financial data in the accounting software.

Comdata Fuel Card Interface makes hooking up with Comdata technology for tracking fuel costs, repairs, cash advances, per diems and other expenses incurred by truck drivers in connection with load order pickup and delivery.